Learn & Connect
The Journal
Tips & support from babywearing educators (& moms!)
Journal
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Why Mama & Roo's?
A short list of reasons to love Mama & Roo's Babywearing Baby Carriers! What makes us so special? Here are just a few ways... Others: To get help with your...
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Flash sale! 1 Day Only!
We're in love with this style- and we think you will be, too! Let's end the month on a high note with a Flash Sale! YES Take me there! ...
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Introducing the Lenny Upgrade PRO!
The brand new fully adjustable soft structured baby backpack carrier is available for preorder at Mama & Roo's in 26(!!!) different designs, for limited time! Tap here to shop them...
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Everything You Need to Know about our 15min Sale!
We've never done this before... This Fri, Oct 10th, at 9pm ET, we'll be running a 15 MINUTE FLASH SALE! Watch here or read more about it below: The rules...
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Fall is here... Welcome to Sedona
This has been a wild year! I feel like I say that every year lately... But, in a way, that's the season with kids! This year I was behind in...
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You're exactly where you're supposed to be - a 9/11 story of hope
Today is 9/11 - a day that holds significance for so many of us, myself included. I will always remember where I was that morning when the towers fell -...
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Updates Aug 28 - Tariffs, Fall, and More
It's all anyone's talking about... 💫 Tariffs! 💫 Watch the video above as we talk through tariff updates, fall plans, and more at Mama & Roo's Okay, maybe it's...
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The Onbuhimo Pro is here! How to size, adjust, and use the Onbuhimo PRO
How to use and adjust a LennyLamb Onbuhimo PRO in standard or toddler size (check back tomorrow for an update on the Preschool version!)Always keep a hand on baby as...
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The new Onbuhimo PRO Launches Today!
We're putting the finishing touches on our Onbuhimo Pro product pages in anticipation of today's release! Can't wait? I got you! Here's an overview of the differences between the 2024...
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Quick tip: How to be more comfortable when babywearing
Hey there! I was reminded of something really important, and I wanted to share it with you! Hear my reflections in the short video below, and read more about...
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Updates - Tariffs, Product Updates to Come
You may have heard in the news about something called "tariffs," and I wanted to take a minute to talk about what that means, and how it will affect us...
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Getting a good seat in your baby carrier - Quick Tip
Sometimes it's easier to show than tell! Watch Mama & Roo's babywearing educator Amanda adjust her baby in the seat of her LennyLight. Notice how she: -Holds the waistband...
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Nursing in a soft structured baby carrier - Quick Tip
Sometimes it's easier to show than tell! Watch Mama & Roo's babywearing educator Amanda adjust her baby in the seat of her LennyLight for nursing. To nurse your baby...
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Full unboxing - Part 1 of Mama & Roo's Exclusive Immaculate Hearts
Join John in the Mama & Roo’s warehouse as we unpack the first part of Immaculate Hearts, a customer-submitted exclusive design with LennyLamb! Watch here, and read a description of...
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A special unboxing...
Watch with us as warehouse manager John opens up our latest shipment! What will it be? ... Yes, that's right! I couldn't believe it either! The first part of...
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Mama & Roo's Exclusive with LennyLamb - First Peek at 2 Designs on their Way!
Here's a first look at the 2 new exclusive Mama & Roo's designs with LennyLamb! In this video, see the samples, hear Alexandra's thoughts on the look, feel, and...
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What is GSM? Why weight is only one piece of the babywearing puzzle
At Mama & Roo's, we often have customers contact us concerned about choosing a "lightweight" baby carrier. And it's understandable - we're based in the US, and a LOT of...
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The art of “good enough” #thisispostpartum
The art of “good enough” #thisispostpartum This is our first carry. This is not a “good” carry. Baby’s face is covered. The tightening isn’t right. Fabric and baby are...
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Onbuhimo Troubleshooting Guide
If you're having trouble getting the onbuhimo to work for you, you're not alone! This is the most challenging style of carrier to have fitted without someone else there to...
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How to Use and Adjust the LennyHip Baby Carrier
Learn about the new LennyHip and LennyTwin carriers and how to get a great fit!
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Babywearing Tutorial: How to Wear a Newborn in a Stretchy Wrap with Shoulder Flip
Stretchy wraps are great for the littlest of babies, and many caregivers feel more comfortable learning with a stretchy wrap when babywearing for the first time. Join Mama & Roo's...
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Babywearing How to: Jasmine's Tandem Hip Carry with 4 Rings
This is a great twin carry! Perfect for carrying children of different ages as well. What we love about this tandem carry is that you adjust each child individually. If...
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Tandem Babywearing (Twins, Multiples, Infant and Toddler)
Tandem babywearing is double the fun! Carrying twins or children close in age can be a great tool. The first question we get asked a lot is, can I carry...
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Quick Review - the ABCs of Babywearing Safety
A quick guide from the babywearing educators at Mama & Roo's about babywearing safety! Read more below the video =). A is for Airway - make sure...
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HOW TO ADD TO YOUR BABYLIST UNIVERSAL REGISTRY
Congratulations! Expecting a new baby is an exciting time. Did you know that you can use a universal registry like Babylist to add products from any store? That includes Mama...
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5 Reasons to Love a Ring Sling
Learn 5 of the top reasons ring slings are some of the most popular carriers worldwide! Find a match for every occasion at Mama & Roo's
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Satisfaction Guaranteed - We've made returns a whole lot easier!
Returning a carrier is even easier with our new returns portal! Hang onto the packaging when your carrier arrives. Try it out! Let us know if you need help. If...
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What are Wrap Conversions?
Wrap conversion baby carriers are something special. But why? What are wrap conversions? And what makes them so great? Wrap conversions start out as long woven baby wraps. That...
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How to breastfeed while baby wearing
Breastfeeding is a whole other world! You've just met your new baby, and now you've got more skills to learn. Maybe nursing comes easily to you and your baby. Or,...
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How to: Suck Pads and Reach Straps for Your Baby Carrier
A mother wears her child in a baby backpack carrier in design Airglow with matching Airglow suck pads. Join Mama & Roo's babywearing educator and customer service rep Jessi...
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Best Baby Carriers for Dads
Is your hubby always "borrowing" your carrier? Does your partner love holding and loving on your little one? Let's find him his perfect match! We've rounded up our 5 favorite...
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FAQ: Are your carriers plus size friendly?
Customers will often ask us if a particular carrier is plus-size friendly. And the answer is: Yes! What's the best carrier for plus size parents? Whichever carrier is right for...
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How to Adjust Your Preschool SSC
Get the perfect fit in your Preschool soft structured baby backpack carrier with tips from Mama & Roo's founder and babywearing educator Alexandra! Get step by step instuctions below. ...
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Babywearing how-to: Torso Carry in a Half Buckle Meh Dai Baby Carrier
In this quick video, babywearing educator and Mama & Roo's founder Alexandra shows how to get baby on your back in a torso carry in a half buckle meh dai...
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Ring Sling Quick Tip: Flip your sling!
Customers often ask about the colors and tags on our ring slings. Watch an easy way to flip your sling's colors. One of the many benefits of our jaquard...
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All about: Wearing your Newborn
I wore my son in a carrier for the first time when he was 7 days old. My husband had his first RCIA meeting, and I was his sponsor. When...