NEW
New products and designs to our store!
Winter
Perfect for the season - when they're gone, they're gone!
Get the most out of Every Moment with your baby
...even if it's just a trip to the store!
Hi, I'm Alexandra, and I started Mama & Roo's as a way to
support families (like yours!) to have joyful experiences in the early years as parents.
Best selling styles
From the Journal
Learn from babywearing experts (and moms!)

How to Use and Adjust the LennyHip Baby Carrier
Learn about the new LennyHip and LennyTwin carriers and how to get a great fit!

How to Stay Cool While Babywearing
The “dog days of summer” are fast approaching! One of the top questions we hear this time of year is, “What’s the best carrier for babywearing in the heat?” ...
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All about: Wearing your Newborn
I wore my son in a carrier for the first time when he was 7 days old. My husband had his first RCIA meeting, and I was his sponsor. When...
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All about: Wearing your big kid
As our children get older, we never know when the "lasts" will be. We often miss them in the moment. That's just part of parenting =). Customer photo - Preschool...

Tandem Babywearing (Twins, Multiples, Infant and Toddler)
Tandem babywearing is double the fun! Carrying twins or children close in age can be a great tool. The first question we get asked a lot is, can I carry...

Satisfaction Guaranteed - We've made returns a whole lot easier!
Returning a carrier is even easier with our new returns portal! Hang onto the packaging when your carrier arrives. Try it out! Let us know if you need help. If...
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What are Wrap Conversions?
Wrap conversion baby carriers are something special. But why? What are wrap conversions? And what makes them so great? Wrap conversions start out as long woven baby wraps. That...